From Managed to Certified: building a cybersecurity practice that proves itself
Session 2: Commercialise it: build a repeatable, profitable certification practice


MSPs using Kaseya are closer to delivering certifiable security outcomes than they realise. This three-part series shows you how to close the last mile, turning the stack you already manage into independently certified, director-attested proof your clients can show to insurers, supply chains, and regulators.
From session1, you already have the tools. You already manage the controls. Now it’s time to turn cybersecurity capability into a profitable, repeatable service line your clients can buy.
In Session 2 titled 'Commercialise It: Build a Repeatable, Profitable Certification Practice', we move from understanding certification to building the business model behind it. This hands-on 90-minute workshop will show MSPs how to package their existing Kaseya-managed services into a certification-backed offering aligning your technology stack, service tiers, pricing model, and client strategy around measurable cybersecurity outcomes.
You’ll learn how to:
- Reframe your existing Kaseya stack around certifiable security outcomes
- Build Bronze through Diamond service tiers aligned to client maturity and risk
- Align your MSA packages to create recurring certification revenue
- Identify which clients in your existing customer base have the strongest reason to certify first
- Position certification as a business outcome not another technical project
- Create a repeatable pathway from managed services to certified cybersecurity services
You’ll see how to move beyond “we manage your security” to “we can prove your security posture.”
What you’ll walk away with:
- A commercial framework for building a certification-wrapped managed service
- Tiered MSA structures aligned to Bronze, Silver, Gold, Platinum, and Diamond certification levels
- A practical approach to identifying your first certification-ready customers
- A 30-day execution plan to launch your certification offering
Who should attend: Designed for MSP owners, CEOs, sales leaders, and service managers looking to:
- Increase cybersecurity service revenue
- Differentiate from commodity MSP offerings
- Improve customer retention through measurable outcomes
- Build recurring security services around the tools they already use
Don't miss out. Reserve your seat now.