From cold prospect to signed contract: The MSP cyber assessment playbook

Most MSPs wait for prospects to come to them. The ones winning right now are running a repeatable prospecting campaign — walking into businesses, running a free or low-cost cyber assessment, and letting the results do the selling.

In this webinar, we'll show you exactly how to build that campaign using Network Detective Pro and vPenTest — two tools that uncover real network vulnerabilities and simulate actual attacks so you're not pitching with a brochure, you're showing a prospect their own risk on a screen.

You'll walk away knowing how to:

• Run free or paid "door-opener" assessments that give you a reason to get in front of any business
• Use automated scans and penetration tests to uncover misconfigurations, exploitable vulnerabilities, and security gaps in minutes
• Turn those findings into compelling, exec-ready reports that make saying "no" very hard
• Package assessments as a standalone offer or as the first step into a full managed services engagement
• Build a repeatable pipeline so you're always closing the next deal

If your sales motion is "cold call and hope," this will change that entirely.

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